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Top Flooring Brands: Tarkett

Manufacturers
Vasili Yavorchuk
5 min

Tarkett flooring is a trusted name in the world of high-quality, innovative, and sustainable floor coverings. Tarkett floors combine aesthetics with durability.

Types of Tarkett Finishing Materials

The Tarkett flooring company offers a wide range of finishing materials to suit every taste, style, and use case. Their portfolio includes:

  • Tarkett vinyl flooring – Water-resistant, durable, and stylish. Great for kitchens, bathrooms, and high-traffic areas.
  • Tarkett vinyl tile flooring – Easy to install and available in various designs that mimic wood, stone, or ceramic.
  • Tarkett sheet vinyl – A seamless option that offers practicality and a modern look.
  • Tarkett vinyl composition tile – Ideal for commercial spaces needing robust, low-maintenance flooring.
  • Tarkett laminate flooring – Offers the look of hardwood at a more affordable price point with excellent scratch resistance.

Each type of Tarkett floor is engineered for long-term performance, combining beautiful design with sustainability and innovation.

Tarkett Base Colors

Tarkett offers a versatile palette to match any design vision. From subtle neutrals to rich, bold tones, Tarkett floors are available in a wide range of shades that suit both contemporary and classic interiors.

Popular Tarkett base colors include:

  • Warm Oak – A soft, golden tone that brings natural warmth to any room.
  • Cool Grey – A modern, minimalist hue that pairs well with industrial and Scandinavian aesthetics.
  • Classic Walnut – Deep and rich, ideal for traditional or cozy interiors.
  • Beige Sandstone – A light, versatile neutral that complements a wide range of wall and furniture colors.
  • Charcoal Slate – Sleek and bold, perfect for making a statement in modern homes.

Whether you’re choosing Tarkett vinyl tiles, Tarkett sheet vinyl, or Tarkett laminate flooring, these base colors make it easy to create cohesive and stylish spaces.

How to make sure that the chosen shade will fit well into the interior?

Use the capabilities of AI-powered room and flooring visualizers, which allow users to upload photos of their own interiors and apply the selected finishing material. Tarkett has its own visualizer on the site, but Tarkett retailers can integrate ready-made products like the visualizer from Wizart into their website.

Such integration will cost much less than developing your own room visualizer. In addition, you don’t need to spend time on development, and you can immediately evaluate the capabilities of the ready-made visualizer.

Why should online retailers implement the Wizart tool?

  • It significantly improves customer confidence in design choices
  • Helps reduce product returns
  • Speeds up the decision-making process
  • Increases time spent on your website (and conversions!)

Retailer's Checklist: Evaluating Tarkett's Support

In today's retail landscape, it's crucial for manufacturers to offer more than just quality products—they must also provide comprehensive support to their retail partners. This checklist is designed to help retailers assess how well Tarkett meets expectations in areas like marketing, digital tools, and logistics, which are key factors for successful collaboration.

Popular Product Lines

  • Luxury Vinyl Tile & Plank – Durable and stylish flooring options suitable for various spaces.
  • Laminate – Offers the appearance of hardwood with added durability.
  • Luxury Sheet – Provides a seamless and water-resistant flooring solution.
  • Carpet – Comfortable and versatile options for residential and commercial settings.
  • Artificial Turf – Low-maintenance and realistic grass alternatives for various applications.

The Most Popular Tarkett Products

Among the vast selection, several Tarkett vinyl floor and laminate options stand out:

  • ProGen Vinyl Planks – Known for its impressive waterproofing and durability, perfect for families and pet owners.
  • Transcend SureSet Luxury Vinyl Planks – Offers easy, glue-free installation with a modern aesthetic.
  • Tarkett Fresh Air Laminate Collection – Features an eco-conscious core and premium visuals.
  • iQ Granit – A top choice in healthcare and education sectors for its hygiene and wear resistance.

These collections have become favorites among designers, homeowners, and contractors alike for their mix of style, ease of use, and performance.

Marketing Materials

Tarkett offers a range of marketing resources, including brochures and product guides, to assist retailers in effectively showcasing their products.

Digital Tools

  • Room Designer – Allows users to visualize Tarkett flooring in their own spaces by uploading photos.
  • Tailored by Tarkett – A comprehensive suite of visualization tools for designing and personalizing flooring solutions.
  • Brilliance Digital Color System – Enables users to find and save favorite surfaces and flooring options to project boards.

Collection Updates

Tarkett regularly updates its collections to reflect current design trends and customer preferences, ensuring a fresh and competitive product offering.

Manufacturing and Warehousing Locations

Tarkett operates 35 industrial sites worldwide, including locations in the United States, Europe, and Asia, to ensure efficient production and distribution.

Delivery Terms and Speed

Tarkett offers expedited service options, such as the QuickShip program, which provides fast delivery of select products within one week.

Loyalty and Deferred Payment Programs

  • Tarkett Rewards – A loyalty program that rewards customers for their trust in Tarkett's products. [
  • Most Valuable Partner (MVP) Program – A points-based incentive program for retail partners carrying specific Tarkett products.

API and Integrations

Tarkett utilizes integration solutions to ensure efficient data flow and system interoperability across its organization.

3D Renderings, Textures, BIM Files

Tarkett provides BIM files and 3D textures to simplify the design process for professionals.

This checklist serves as a tool for retailers to evaluate the level of support provided by Tarkett and make informed decisions about potential partnerships.

Tarkett Reviews: What Customers Are Saying

Customer feedback reflects the strength of the Tarkett company. Here are some real reviews:

“Installed Tarkett ProGen in our living room and kitchen. Super easy to work with, and it looks fantastic!”   
– Review on Lowe’s

“We chose Tarkett laminate for our rental. Stylish and very scratch-resistant – even with tenants and pets. Great value.”   
– Review on Home Depot

“Love how real the vinyl tiles look. The installation was simple, and the durability is excellent.”   
– Wayfair Customer Review

Most reviews highlight Tarkett flooring’s ease of installation, attractive design, and impressive longevity.

Final Thoughts

Tarkett flooring brings together style, functionality, and eco-responsibility in one seamless package. With a wide variety of products, trusted retailers, and cutting-edge visualization tools, Tarkett floors continue to be a top choice for homes and commercial spaces alike.

If you're looking to elevate your online store or simply need beautiful, durable flooring — Tarkett and the Wizart Flooring Visualizer are the perfect combination to bring your vision to life.

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