Master Your Product Page SEO with These 10 Best Practices

If you run an e-commerce website, product pages are the ones that generate the most traffic. Thus, they need to meet the strict requirements of search engines to keep organic traffic growing. There are 10 best SEO practices that you should follow to do this.

The first step is basic and involves adding keywords in the right places. The product name should be tagged as an H1 header, and the keyword with the highest search volume should be used, along with the brand name, product name, and model number. The product description should be unique, easy to read, and not too lengthy. Subtitles are another place where keywords can be added to help rank higher.

The same goes for metadata, which should include the brand name, product name, model, a short description of the product, and important product attributes.

Check out what else influences your ranking on the search engine result page and other tips you need to know about building a converting product page on the MaterialCloud blog →