Best Flooring Brands: Mannington Flooring

The Mannington Flooring Company is one of the leading manufacturers of high-quality, durable, and stylish flooring solutions in the United States. Established in 1915, Mannington Floors has built a strong reputation for its commitment to craftsmanship, innovation, and sustainability.

What Types of Finishing Materials Are Available?

Mannington Flooring provides a diverse selection of flooring materials to suit different interior styles and functional needs. Some of the most popular Mannington Flooring types include:

• Mannington Vinyl Flooring – Available in both Mannington Vinyl Sheet Flooring and Mannington Luxury Vinyl Tile Flooring, offering realistic wood and stone aesthetics with excellent durability and water resistance.
• Mannington Laminate Flooring – Known for its affordability, easy maintenance, and resemblance to real hardwood or tile.
• Mannington Engineered Hardwood Flooring – Provides the elegance of solid wood with enhanced stability and resistance to moisture.
• Mannington Carpet Flooring – A great option for comfort, insulation, and noise reduction in residential and commercial settings.

Retailer's Checklist: Evaluating Mannington's Support

In today's retail landscape, it's crucial for manufacturers to offer more than just quality products—they must also provide comprehensive support to their retail partners. This checklist is designed to help retailers assess how well Mannington meets expectations in areas like marketing, digital tools, and logistics, which are key factors for successful collaboration.

Popular Product Lines

• ADURA®Max – Luxury vinyl flooring with a thick core that dampens sound by up to 30%, featuring Microban® surface protection and HydroLoc™ locking profile.
• Restoration Collection® – Laminate flooring with 20 individual plank visuals, offering natural wood aesthetics with SpillShield®Plus waterproof technology.
• Mannington Select LVT – Premium luxury vinyl tile collection featuring updated colors and visuals, including wood, stone, and abstract designs.
• Full Frequency Modular Carpet – Carpet collection inspired by sound baths, offering plush textures and colors for comfort and vitality.

The Most Popular Products

Mannington Floors is renowned for its innovative and stylish flooring solutions. Some of its best-selling products include:

• Mannington Adura® Max Luxury Vinyl – A highly durable and water-resistant Mannington Vinyl Floor designed for high-traffic areas.
• Restoration Collection® Laminate – A top choice for homeowners who want a hardwood look without maintenance concerns.
• Mannington Engineered Hardwood Flooring – Provides premium aesthetics with scratch resistance, making it ideal for modern homes.
• Benchmark® Vinyl Sheet Flooring – A practical and cost-effective flooring solution with beautiful patterns and colors.

Marketing Materials

Mannington provides a variety of marketing resources, including brochures, sell sheets, installation guides, and promotional materials, to assist retailers in effectively showcasing their flooring products. 

Digital Tools

• My Room Visualizer – Allows customers to upload a photo of their room and visualize Mannington floors in their own space. 
• See It in a Room – Enables exploration of the full line of Mannington floors in a panoramic room scene.
• Virtual Decorator – Interactive tool to compare different flooring options in various room settings.

Collection Updates

Mannington regularly updates its product collections, introducing new designs and finishes to meet evolving market trends and customer preferences.

Manufacturing and Warehousing Locations

• Salem, NJ – Corporate headquarters and manufacturing of residential and commercial vinyl sheet flooring.
• Calhoun, GA – Commercial carpet and rubber manufacturing, residential rigid core manufacturing, and distribution center.
• Madison, GA – Manufacturing and warehousing of luxury vinyl flooring.
• High Point, NC – Laminate operations.
• Eustis, FL – Burke Industries’ manufacturing facility and warehouse.
• San Jose, CA – Burke Industries’ facility.
• Coventry, UK – International home of luxury vinyl tile flooring. 

Delivery Terms and Speed

Mannington offers the Xpress program, ensuring quick and reliable shipping:

• Modular Carpet – Up to 1,000 sq yd ships within 5 business days.
• LVT – Up to 10,000 sq ft ships within 10 business days.
• Resilient Sheet – Up to 2,000 sq yd ships within 10 business days.
• Entryway Systems – Up to 500 sq yd ships within 1 business day. 

Loyalty and Deferred Payment Programs

• Mannington and Phenix Rewards Program – Designed to reward dealer employees, dealers, builder employees, and builders with incentives. 
• Compass Loyalty Program – Part of the digital retailing initiative in partnership with Broadlume, offering tools like visualization and consumer sampling to enhance the shopping experience. 

API and Integrations

Mannington implemented a streamlined one-way API integration from Pimcore to their websites, simplifying the integration process and reducing complexity. This enables real-time updates and synchronization of data to the website, enhancing customer experience with accurate and up-to-date product information. 

3D Renderings, Textures, BIM Files

Information regarding the provision of 3D renderings, textures, or BIM files is not readily available. Retailers interested in these resources should contact Mannington for more information.

Compatibility with AR/VR Solutions

Mannington has partnered with visualization tool providers to offer dealers solutions that allow consumers to easily evaluate different designs in their own homes. This indicates compatibility with AR technologies and suggests potential integration with AR/VR solutions like Wizart.

This checklist serves as a tool for retailers to evaluate the level of support provided by Mannington and make informed decisions about potential partnerships.

Mannington Reviews

Customer feedback on Mannington Flooring is generally positive, highlighting its durability, aesthetics, and affordability. However, like any product, it has received both praise and criticism.

Positive Reviews:

• A Home Depot customer praised Mannington Adura® Max for being "easy to install, highly durable, and looking just like real wood." (Home Depot)
• A review on Houzz highlighted the Restoration Collection® Laminate as "a perfect solution for those who want stylish floors with minimal upkeep." (Houzz)

Negative Reviews:

• A contributor on Reddit mentioned issues with Mannington Vinyl Sheet Flooring, citing concerns about scratches over time. (Reddit)
• A user on Flooring Forums reported that Mannington Luxury Vinyl Tile Flooring had visible seams after installation, requiring additional sealing. (Flooring Forums)

Mannington Visualization Tools

To help customers make informed decisions, dealers should offer an advanced visualization tool on their online stores. The Wizart Floor Visualizer allows shoppers to see how flooring will look in their space, creating a more immersive and confident buying experience. This not only helps reduce return rates but also gives dealers a competitive edge by enhancing customer satisfaction and engagement.

With the Wizart Visualizer, customers can:

• Instantly preview different Mannington Flooring options in their rooms
• Compare colors, patterns, and styles before making a purchase
• Reduce the risk of dissatisfaction and returns

For Mannington online retailers, integrating the Wizart Visualizer is an excellent solution to increase sales and reduce return rates. The Wizart Visualizer also supports various surfaces, including paint, wallpaper, ceilings, and other interior elements. Explore the Wizart Visualizer to see how it can enhance the shopping experience.